Monthly Archives: April 2013

Cute, clever and quite bitter

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There’s Now a ‘Campaign to Stop Killer Robots,’ Just in Case

Because you never know…

Betabeat

Does the prospect of Skynet keep you awake at night? Well, now there’s something you can do to fight your fears, besides chucking your Sarah Connor Chronicles DVDs. The BBC reports that yesterday, the Campaign to Stop Killer Robots officially launched in London.

The group is exactly what it sounds like. Founded by reps from nine different NGOs, including the Human Rights Watch, International Committee for Robot Arms Control and Nobel Women’s Initiative, the campaign wants a “pre-emptive and comprehensive ban” on fully autonomous weapons.

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IBM On Brand

Well-done video on IBM’s branding.

Ethan McCarty

Jon Iwata lays out the logic and emotion of IBM’s brand in a tidy two minutes.  Worth watching. And rewatching.

<p><a href=”http://vimeo.com/62205426″>“IBM on Brand” by Jon Iwata</a> from <a href=”http://vimeo.com/vsapartners”>VSA Partners</a> on <a href=”http://vimeo.com”>Vimeo</a>.</p>

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Very interesting…

Gigaom

Rosetta Stone, one of the biggest names in language learning, has picked up Seattle-based startup Livemocha.  In an announcement Tuesday, the 20-plus-year-old company said the $8.5 million acquisition is intended to help it move more quickly into the cloud.

Rosetta Stone, which charges between $350 and $500 for its language courses, is largely known for offering CD-ROM-based courses in its signature yellow boxes. More recently, it has moved online and to mobile. But as companies across all kinds of industries embrace the cloud and more people look for educational content on digital platforms, it makes sense that the company wants to update its products with new technology.

Livemocha, which has 16 million users globally, will remain in Seattle. But Rosetta Stone said its technology will form the foundation of the next wave of the company’s products. Launched in 2007, Livemocha offers free online lessons, as well as…

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